A Is for Admission: The Insider’s Guide to Getting into the Ivy League and Other Top Colleges
Hernandez, M. A. (2009). A Is for Admission: The Insider’s Gide to Getting into the Ivy League and Other Top Colleges (Revised ed.). New York: Grand Central Publishing.
Despite Hernandez’s assertion that she has called for reform (xiii), there does not appear to be much evidence for this stance other than pieces published for The Huffington Post on abolishing the SAT and doing away with the Common Application. Although Hernandez’s position on the SAT is more forcefully argued, neither article adds anything particularly compelling to the on-going conversation surrounding either topic, with the Common Application piece seeming more reactionary to recent troubles than anything else. Undercutting her position somewhat are write-ups that suggest that Hernandez is indeed invested in the status quo of college admission as she has developed a company that profits from helping families navigate this process. In particular, a set of articles that discusses Harvard’s decision to terminate its Early Action policy (on Good Morning America and The Huffington Post) suggests that Hernandez is narrowly focused on students’ desires to be accepted by highly selective schools. Furthermore, the assertion that a single group (e.g., athletes) is the “problem” of perceived inequality in college admission is short-sighted and irresponsible. Ultimately, although Hernandez might be interested in tinkering with some of the components of the college admission process, she does not appear invested in rethinking it or interested in working to dismantle the anxiety-ridden culture surrounding it.
One of the main issues with this work is Hernandez’s propensity to generalize across the Ivy League (a term that itself has shifting boundaries depending on how the author feels like employing it at a given moment) based on what seems to be limited (i.e., four years) experience at a single institution (Dartmouth). Hernandez often does not provide sufficient evidence for claims that extend beyond her own opinions and it remains incredibly difficult to separate out the solid-but-general advice from the statements that simply seem like bad information. Moreover, although one can see how discussing each of the individual elements separately might make it easier for readers to initially comprehend them, isolating the components has the effect of severely limiting the way that readers can potentially think about how these parts come together to form a complete application. Hernandez’s book is also riddled with conflicting information, including contradictory stances on privilege and standardized testing. The larger picture that emerges from this practice is the position that Hernandez is interested in encouraging students to mold themselves in whatever way they can to seem most advantageous to the admission committees, essentially gaming the system in the process. Although a larger discussion of particular topics could help to tease out nuance and further develop a view that contains both critique and praise, the ability of Hernandez to argue her positions does not do justice to the ideas themselves.
Introduction – From the outset, Hernandez seems prone to bits of doublespeak, mentioning how the prestige associated with the Ivy League is of a “superficial nature” (xv) while also maintaining a college counseling practice that caters to—or at least establishes its reputation by—students interested in these very same prestigious institutions (xiv). In employing such language as “precious offers” (xx), Hernandez implicates herself in a practice that stokes anxieties in order to proffer solutions. Also convenient is Hernandez’s criteria for credibility—having worked in an Ivy League admission office—as this justification neatly aligns with Hernandez’s own credentials. Given Hernandez’s background as an entry-level officer for four years, however, we must question the degree to which her perspective on the Ivy League admission process is limited to her own institution and how her limited experience informs her perspective on the larger workings of the industry. Further suggesting that Hernandez is capitalizing on a perceived ability to provide clarity and calm is the assertion that readers will be privy to “the secret formula used by all the Ivy League schools” (xxi) although a “formula” as such does not exist.
Chapter 1 – Although experience would suggest that the general age demographics that Hernandez provides are accurate, her description of these groups warrants some scrutiny. Noting that junior staff tend to be recent graduates, Hernandez describes them variously as “not very experienced in admissions,” knowledgeable “because of their firsthand experience,” and “extremely qualified to judge candidates in terms of their intellectual potential” (1-2). A more careful consideration of this group would consider the implications of this practice (e.g., how choosing applicants because of their similarity to readers can perpetuate class inequality) and the degree to which “not very experienced in admission” intersects with “extremely qualified to judge candidates.” In contrast to these risk takers are the “lifers” or seasoned staff, a group that, Hernandez suggests, is comprised of individuals who did not graduate from highly selective colleges and are removed from students. In describing admission officers at selective schools Hernandez endeavors to validate the perspective that she offers (as a Dartmouth graduate) while simultaneously reinforcing a false hierarchy between professors and professional staff.
Continuing the practice of presenting contradictory messages, Hernandez repeats her unfounded accusation that admission officers might resent children of wealth (i.e., wealth will hurt you in the process) immediately after mentioning how Daniel Golden’s The Price of Admissionfocuses on the way in which class advantage challenges notions of meritocracy in Higher Education (i.e., wealth will help you in the process). Hernandez’s solution, then, is to be wealthy but pretend like you are not (6). Here Hernandez misses a great opportunity to discuss, in detail, the way in which various applicants present items of value to the university and the extent to which class or wealth is one of these. In treating the subject this way, Hernandez creates a false antagonism between “bitter” undereducated admission officers and persecuted rich families. It seems highly irresponsible for Hernandez to cast the relationship between applicants and admission officers in this way and doing so has an effect of shunting families away from a real consideration of how and why something like wealth is noted in an application. Frankly, suggesting that readers are “threatened or jealous” (8) of applicants is rather insulting and Hernandez’s case for comparison completely ignores how one can make an argument for a student’s ability to maximize resources in a way that has nothing to do with being resentful. Of course, this is not to suggest that an honest discussion about the ways in which the college application process is subject to bias is unwarranted but it would seem that Hernandez’s framework does nothing more than to push her own agenda.
Chapter 2 – To her credit, Hernandez cautions parents against obsessing over pre-schools as a means to ensure college acceptance, instead advocating for the development of an environment that will foster intellectual curiosity. Hernandez provides generally solid advice about taking a challenging curriculum in order to prepare students for college, noting that individuals are judged against the typical academic program for their high school (13). Given this statement, Hernandez’s earlier comments about wealth and jealous on the part of readers is questionable for the advice provided here directly contradicts the reasoning she provided in the example on page 8. Hernandez also continues to invalidate her earlier position about the relative value of young vs. seasoned staff by suggesting that older admission staff have the experience necessary to understand the subtleties of schools’ curriculums—in some ways, one might argue that this type of cultivated perspective makes the lifers better able to admit students even as they run the danger of falling into a rut.
The position that Hernandez’s guide will help readers “know exactly when you need to do what” (14) suggests that her work supports a type of “checklist” mentality in which parents and students are merely seeking information to be used in a results-oriented fashion. What Hernandez is really promoting here is herself as guru, capitalizing on anxiety to pass off general information as revelatory. Interestingly, Hernandez later cautions students against being obsessed with grades after telling them how academic performance in high school is important; again, the key here for Hernandez is for students to avoid seeming like they are something that can be construed as negative. Hernandez also makes a gesture to decouple success from attending an Ivy League but one remains skeptical given that she has decided to build a business around—and is writing a book on!—getting students into the Ivies.
The most beneficial section of this chapter is the sketching of a four-year plan (22-28) that provides solid, if readily available advice, even as it fails to mention how to convince an unwilling student to adhere to it. Based on the type of information provide it seems evident that Hernandez’s target audience is a family who is 1) moderately aware of college-going practices if not exceedingly knowledgeable and 2) already motivated to attend college (most likely an Ivy given the focus of the book). Finally, although Hernandez concludes with helpful advice that test preparation is often about test-taking skills and structured/disciplined approaches as opposed to “learning,” she continues her pattern of withholding/soothing by noting that students who score 650+ in practice tests probably don’t need prep courses but also that many of her students employ an SAT tutor or strategist (31). Hernandez also continues to demonstrate either a lack of knowledge regarding the building of a class or an unwillingness to engage with it as she again broaches the notion of how inequity manifests in the admission process. Despite valid criticisms about the “coachability” of the test, Hernandez’s comparison between the “normal” student with a 730 Critical Reading score and the hockey player with a 500 is so divorced from context that it is rendered meaningless (32). In fact, it is unclear whether Hernandez has really thought through her own advice for although she notes that admission officers’ primary consideration is “What will they add to our college?” (17) she continually makes a point about the ways in which the system can advantage “kids of big donors, minority students, VIPs, and the like” (32). The obvious connection to make here is that the athletes, minority students, and VIPs contain some sort of institutional value and that Hernandez perpetuates the sense of unfairness by refusing to push readers to see the situation from a point of view larger than their own. It remains unclear why Hernandez quotes Peter Schmidt’s Color and Moneyat length (32) given that the very solution to the situation described is one she denounces earlier (8), for if a test like the SAT has demonstrated bias, it is therefore more important that admission officers take context into account—including factors like the applicant’s ethnicity, background, and resources—in order to interpret the data meaningfully.
Chapter 3 – Chapter 3 begins with an overview of Early Decision/Action policies, with Hernandez choosing to focus on Early Decision as it is a widespread practice amongst the Ivies (loosely defined). Hernandez notes that Early Decision applications tend to have a higher admit rate (35) but also that the pool of applicants tends to self-select and represent a particular demographic (36). Instead of becoming overly concerned with the way that Harvard’s decision to end Early Decision impacts applications at other Ivies, it would seem that Hernandez would do better to extrapolate on whether the abolition of Early Decision served students as a whole and, if so, to what it extent it might do so. Moreover, Hernandez does not speculate whether the increased admit rate seen across the Ivies is due in part to the self-selecting nature of the pool (i.e., is the sample of better “quality”?), a desire to simplify enrollment practices (students admitted must enroll), or both. Additionally, the information that Hernandez provides for students who have been deferred seems like the same general advice one would give a student who has been waitlisted or who is appealing a deny: contact the admission office to gain a general sense of what weaknesses (or omissions) might be present in the file, contact the office in writing to reaffirm your interest, and provide any missing or substantive materials.
Chapter 4 – Hernandez includes information on the recentering of the SAT, which might have been helpful in 1997 when the book was published (and still holds historical interest) but is not exceedingly applicable in the revised version of 2007. Hernandez also continues to indicate that her target audience is comprised of well-off (if not rich) non-minority students/families as she indicates that readers should shoot for 740+ but also notes that the low 600s might be a strong score “for an economically disadvantaged applicant” (54).
It also remains unclear the extent to which Hernandez truly understands admission policies at other schools given her “theory” of why schools do not permit score choice on the SAT. Although Hernandez introduces valid criticism about score choice discrepancies between the ACT and the SAT, her guess that institutions would retroactively apply superscoring to applicants after they had been admitted seems ludicrous (55)—it seems much more likely that admission officers would note the scoring trend and use the superscore to render an admission decision.
That being said, while Hernandez provides a reasonable recommendation that students should not take the SAT more than three times (57) and offers rationale why a student might take the ACT over the SAT, her implication that institutions do not consider ACT subscores does not seem correct. Moreover, Hernandez repeatedly mentions that institutions engage in superscoring out of self-interest which, while possibly partially true, does not engage with a discussion of College Board best practices on how the scores should be used, nor does it address the larger issue of the degree to which external measures like the U.S. News & World Report rankings influence institutional behavior.
Chapter 5 – Hernandez’s rationale for the importance of SAT Subject Tests over a high school transcript is, at best, weak given that it is a territory manager’s job to understand the grading scales and policies of the high schools in his or her region. Hernandez stands on better footing with the argument that SAT Subject Tests provide a standard measure but does not quite reconcile this with her arguments why the SAT Reasoning Test should not be used (56). In creating a framework that pits the transcript against standardized test scores Hernandez creates false distinctions; the much more difficult concept for readers to grasp is the way in which all of the elements of an application inform each other and the “picture” that an admission officer develops of a student is constantly evolving as new information is considered. Here Hernandez’s comments gesture toward the way in which the scores of AP and Subject Tests might more accurately reflect what the tests purport to measure but Hernandez herself does not make such claims or explore the larger implications of the role of testing in education. What does it mean, for example, that admission officers might side with the story told by a test over the recommendation of a teacher (64)?
Chapter 6 – Although Hernandez notes that applications receive separate scores for academic and extra-curricular components, the structure of her book continues to work against her as she overemphasizes the roles that these rankings play in application evaluation as she writes, “The 9/6 would be a certain admit, while the 3/4 would probably fall short of admission” (68). Hernandez emphasizes the importance of the academic ranking but also wrongly suggests that the “most helpful way of reporting grades is really a weighted rank” (69) when the real approach is to endeavor to understand what the transcript tells you and how the class rank may add information. In general, the focus of this chapter also seems to be misplaced as it encourages readers to “estimate [their] chances of being admitted to an Ivy League school” (69) without the proper training or information to do so. While good advice would focus on what might help make an application competitive, the emphasis on a formula and calculations—and thereby nudging readers toward thoughts on how they can game the system—is not productive although it would seem to provide an answer that is initially more satisfying.
The majority of the chapter is devoted to a discussion of the AI or “Academic Index” used in application evaluation at Ivy League schools. According to Hernandez, the AI is calculated by summing (1) the best SAT/ACT score divided by 10, (2) the average of the three best SAT Subject Tests divided by 10, and (3) the converted rank score (70). In understanding the calculation of the AI, it becomes clear why Hernandez puts such an emphasis on test scores and class rank but such attention is not warranted as the AI is not used in the way that Hernandez implies. Although Hernandez correctly identifies the AI’s vital function in the recruitment of athletes, the formula is not directly related to admissibility although it may evidence a correlation due to its components. As Bill Pennington writes in The New York Times:
The primary purpose of the Academic Index, known as the AI, is to compare the academic qualifications of athletes as a group to the academic qualifications of the student body over all at each institution. Ivy League universities have committed to having a cohort of recruited athletes that calculates to no more than one standard deviation below the overall student body.
So what about those applicants with Ivy dreams but no athletic aspirations?
Applicants should know that the index is not intended to be used as a yardstick to determine whether an aspiring high school student is Ivy League material – or more to the point, someone who is going to survive the intricate admissions processes of some of the nation’s most selective colleges and universities.
The repercussions of this misrepresentation are huge as Hernandez goes on to discuss an applicant’s competitiveness in terms of his or her AI score and therefore focuses the attention of the reader on an incomplete understanding of how the process actually works. Hernandez even irresponsibly states, “you should have a sense of just how competitive it is at the most selective schools and how a few extra points in the CRS, and therefore the AI, can turn a marginal candidate into an easy admit” (90). Much more helpful is the discussion of the criteria that inform the academic ranking (83-86) with follow-up advice on pages 91-95, but Hernandez does not seem to realize that the concept of academic ranking is parallel to, but separate from, the notion of the academic index.
Chapter 7 – In writing, “Perhaps the easiest and most effective way to override a mediocre AI” (97) Hernandez continues with the theme of ready fixes in the vein of “if not X, then Y.” Again, the conceptualization that pits these elements of the application against each other is counterproductive to readers developing a sophisticated understanding of how the holistic review process works at selective institutions. Moreover, instead of a comprehensive discussion of testing, Hernandez contrasts AP scores with SAT Subject Test in order to underscore the importance of AP tests; here a more responsible discussion would entail an examination of the strategy that admission officers employ in order to attempt to ascertain a student’s academic potential and what roles a transcript and testing play in that process. Hernandez further demonstrates this shortsighted approach by placing an emphasis on the AP Scholar awards as tangible markers/achievements instead of helping readers to understand that the title is valuable only insomuch as it is an indicator to understand the pattern presented by the scores/tests themselves.
Chapter 8 – Ignoring the bad advice that institutions won’t know if you submit materials a little late (105), Hernandez touches upon an interesting point with regard to high school visits by counselors. In suggesting that counselors endeavor to get to know the intricacies of the high schools in their regions, it also seems prudent for students to remember to advocate for themselves and to explain unusual circumstances if applicable. The rest of the chapter (109-114) is largely concerned with a generally solid overview of the file review process.
Chapter 9 – Although the basis for Hernandez’s opinions remains unclear, Chapter 9 opens with a discussion of the Common Application and its merits before proceeding to walk readers through the application components. Hernandez unsurprisingly continues with her limited perspective on her topics, considering the Common Application detrimental “because it seems to stifle creativity and lends itself to dull responses” (117) while downplaying the role that Common Application plays in accessibility for students who are not as familiar with the college-going process. Hernandez notes that the Common Application does not necessarily represent the epitome of simplicity or efficiency, she does not make a solid argument that the drawbacks of the Common Application outweigh its benefits.
Hernandez continues to provide incomplete and unhelpful advice, this time with respect to ethnicity, as she writes, “Clearly for minority students who are black, Latino, or Native American, it is a distinct advantage” (118) without properly contextualizing why those particular attributes might be desirable for an institution and why they might also not necessarily be. Also seemingly inaccurate is the assertion that admission committees think that a student is “hiding information” if the student declines to indicate an ethnicity (118).
Hernandez seems intent on encouraging students to game the system as she advises that they show interest in less-popular majors. While a student who is legitimately interested in a smaller department might catch the attention of readers, fit for major is much more important as is the number of students that an admission committee is willing to admit for a given program. It becomes increasingly evident that Hernandez lacks a degree of self-awareness as she further advises students against listing a pre-professional emphasis because of a misguided notion that liberal arts colleges will hold this against applicants—the real issue here, it would seem, is the way in which liberal arts colleges are not necessarily interested in students who are only focused on a career, which is exactly the same kind of results-oriented thinking that Hernandez promotes in her book.
Later, Hernandez again insists on an unproductive invocation of privilege as she writes that the primary purpose for including parental information on the Common Application is so that admission officers can determine socio-economic and legacy status (121). Although Hernandez is definitely correct in suggesting that these things are of note, the more responsible way to consider their impact is in conversation with the application as a whole; although the word “narrative” is often overused as metaphor in the admission process, one can think about how each of the elements of the applications provides clues to a student’s “story” and parental information is not important because it serves as a flag for privilege but because it has the potential to guide a reader’s thinking as to the context in which a student grew up and is applying to college from.
It should be noted that Hernandez provides good advice on how to handle the extra-curricular section, however, suggesting that students prepare a list that is both easily read and supplementing this with a description of what the activities are and what one’s role in them is (124). In some ways more important is the notion that students should pursue their passions (127), although the caveat would be that one must also be able to articulate the value of these endeavors to the admission committee. What Hernandez misses here is that admission committees might be more interested in why a student chose to do a particular activity or seek to understand why something was meaningful to the student.
Ironically, given the shortcomings present in her own work, Hernandez chides Boykin Curry and Brian Kasbar’s Essays that Worked: Fifty Essays from Successful Applications to the Nation’s Top Colleges for failing to contextualize the admission essay in the larger picture of the college application. Although Hernandez notes various clichés in the application essay (131), her narrow framework does not allow her to investigate why these clichés are not particularly helpful for applicants; instead, if we were to return to the theme of readers trying to glean information about a student’s personality, preparedness, and fit for the institution, we might be able to see that clichés do not necessarily benefit students because they do not provide useful information for admission officers. It is precisely because of her own limitations that Hernandez does not seem able to consider how admission officers’ desire to “get to know” students continually reflects itself in the various application components under discussion. Furthermore, Hernandez is not able to situate the emphasis on personality and sense of self in the application essay in a broader historical context. Hernandez’s suggestion that students focus on a small moment is apt, however, as it reminds readers that although it might seem paradoxical, specificity can to a wide audience. The larger question to ask students is what they hope to convey through the essay and if their writing indeed communicates that message.
After a rather solid explanation of the role of the guidance counselor’s letter of recommendation (140-145), Hernandez turns her attention the high school transcript. In direct contradiction to what she wrote on page 64 regarding test scores and grades, Hernandez now writes, “Most highly selective colleges would rather have a student with slightly lower scores but still high enough to be competitive in the larger applicant pool who is top in his class and is a force to be reckoned with in class discussions” (146). In reading her work, it becomes obvious that Hernandez is attempting to appease the client who is concerned with the particular area that she is focusing on at the moment. Following up almost immediately with another statement that needs to be explicated, Hernandez mentions that between 75-90% of applicants are capable of doing the work at an Ivy League (149-50). In and of itself, this statement seems like a good message to give students—here we assume that this is true for Hernandez provides no evidence to support this claim—but this assertion also calls Hernandez’s charges against athletes, legacies, and ethnic minorities into question (32) for we must then ask whether admitting these students is truly “unfair” if they can most likely do the work. Hernandez then concludes the chapter with generally solid advice about the interview process (153-160).
Chapter 10 – Chapter 10 contains a perfectly fine overview of the committee process and the kind of thinking that tends to occur within it. Of note here is, of course, the way in which the information that Hernandez provides in the previous nine chapters does and does not manifest in the committee process.
Chapters 11, 12, 13, 14, and 15 – In Chapter 11 we find information on athletic recruitment that is largely irrelevant for most students and even for athletes. The information provided, while perhaps interesting, is not helpful for a recruited athlete and it is in fact doubtful that a recruited athlete would even be reading this book in the first place. Hernandez also continues to evidence faulty reasoning—or perhaps a poor grasp of statistics—by making a point of noting that athletes at Dartmouth “are accepted at a roughly 62 percent rate—much higher than the overall acceptance rate of 20 percent” (177) without mentioning that the applicants from the athletic pool are a self-selecting group that often doesn’t actually “apply” until after their agreements with coaches have been made and admission hinted at. Similarly, it is unclear where Hernandez is getting her numbers from as she makes an assertion that legacies are admitted at twice the rate of other students (183) and Hernandez seems to ignore that students with legacy status might not be representative of the application pool as a whole.
In contrast to her earlier position on VIP/development applicants (32), Hernandez now notes that development cases constitute such a small percentage of the pool that their effect is negligible (190-191). Hernandez’s position on privilege might initially seem complicated for although she often warns against displaying it (121), she also uses phrases like “If you want to read the best book on exactly how much money it takes to get into a competitive school like Harvard” (190). Upon reflection, however, one realizes that no contradiction exists for Hernandez as her constant message to students is about how to effectively beat the system.
Chapters 16, 17, 18, and 19 – The discussion of affirmative action policies deserves a much richer treatment than the one given here by Hernandez: in addition to a more careful consideration of the ways in which particular ethnic groups have experienced disadvantages, Hernandez’s work would also benefit from investigating the relationship between individual institutions and Higher Education generally. Similarly, Hernandez’s argument falls apart as she continually tries to think through systemic issues at the level of the individual. Much of the theoretical heavy lifting in Hernandez’s work seems to be delegated out to other authors—it should be noted that many of Hernandez’s statements in this section include some variation of “in my opinion” and are “based on my experience, which is hardly forceful argumentation–and here Hernandez references Peter Schimdt’s Color and Money: How Rich White Kids Are Winning the War over College Affirmative Actionat length (197-200). Without understanding the full context of Schimdt’s arguments, it is difficult to evaluate his claims but one thing of note is the assertion that “working-class whites are the true minority” (198), to which the one might also add “rural.”
It is also unclear whether Hernandez actually reads her own writing as she says, “Admission officers don’t ordinarily assume ethnicity from one’s surname or geographic area” (200), which is good advice but in direct contrast to her earlier statement that “if you are Michael Chan, for example, it’s going to be fairly obvious that you are Asian” (118). The more pressing issue in this section of the chapter is that Hernandez’s inability to think through admission policies results in her arriving at potentially erroneous conclusions, particularly about the effect that affirmative action might have on Asian Americans (201). For example, Thomas Espenshade, professor of Sociology at Princeton, acknowledged the score gaps referenced by Hernandez in interviews with The New York Times and Inside Higher Ed but also mentioned the following in the latter:
In an interview Thursday, Espenshade, said that “all other things equal, Asian-American students are at a disadvantage relative to white students, and at an even bigger disadvantage relative to black and Latino students.” But he was quick to add that “this doesn’t mean there is discrimination.”
He noted that the modeling he has done is based on quantifiable measures such as grades and test scores. “We don’t have access to all the information an admissions dean does,” he said. “We don’t have extracurriculars. We don’t have personal statements or guidance counselors’ recommendations. We’re missing some stuff.”
Those who assume that average scores indicate bias may not understand the many factors that go into college admissions at elite private colleges, he said. “The fact that these institutions are looking for a multiplicity of talent is more understood in some communities than others,” he said. “There might be a tendency of many Asian-American students to think that academic credentials are going to carry not only the most weight, but all the weight, in who gets admitted, and that isn’t so.”
Further suggesting that the public should not jump to conclusions was a piece in ColorLines:
“Negative action is what was the basis of the cases 20 years ago and that’s what’s being alleged in these current cases,” said Khin Mai Aung, director of the educational equity program at the Asian American Legal Defense and Education Fund.
Negative action, which Aung explained as being based on “a feeling,” should not be confused with affirmative action, “which is a legal way that folks from underrepresented communities, which can be defined in a lot of ways, are given beneficial consideration” in a process that is holistic and by no means automatic.
If it turns out that Asian-American students are being held to a higher standard, that would have nothing to do with affirmative action policies designed to increase the diversity of an incoming class, Aung said.
In sum, the debate over affirmative action policies, their intent, and their efficacy is one worth having but Hernandez seems ill equipped to enter into such a discussion and irresponsibly writes about the issue despite not having a solid theoretical foundation in the subject.
Chapter 20 – This chapter discusses the wait list but does not provide any advice that goes beyond the ordinary.
Review, Scott Anderson – http://www.uvm.edu/~vtconn/v20/anderson.html
 The original version was published in 1997 and Hernandez notes that very little has changed (xiii) although numbers have been updated where appropriate.
 This should not suggest that common general guidelines might not exist among the Ivy League schools but Hernandez’s language is one that eschews nuance in favor of promising a straightforward solution when the process involves much more subtlety, nuance, and apparent contradiction for those not familiar with it.
 At one point Hernandez even goes on to write, “Many of the people who will be judging you went to less prestigious colleges and sometimes begrudge those who have had more opportunity than they have had” (3).
 It is exceedingly unclear why Hernandez continually picks at this thread. See page 128 for another mention.
 Although Hernandez’s advice might appear to be healthy on the surface, in context it becomes apparent that avoiding the perception of “grade grubbing” is important because admissions committees look for people who are truly interested in learning—which ultimately means that Hernandez’s entreatment is a means to an end (i.e., admission) and therefore utilitarian.
 Although institutions might convert composite ACT scores into equivalent SAT scores, they do not necessarily assume equal section subscores and it seems highly unlikely that institutions superscore the ACT.
 If this is even true. Hernandez notes her personal preference and makes a claim that this is a widespread practice but offers no evidence to support this. Hernandez also claims that “most [admission officers] value high scores and decent grades much more than decent scores and high grades” (64) but again provides no evidence for this. It would seem that the interpretation of the scores and grades would depend on contextual clues from the student’s application, including background and the nature of the high school attended. While decent scores and high grades might be explained by grade inflation, high scores and decent grades might indicate a student who does not produce sustained effort.
 Here Hernandez assumes that all other components of the application are competitive but a more accurate discussion would look at how the rankings inform a decision rather than determining it.
 It would seem from Hernandez’s description that the AI is directly related to the academic ranking although an explicit connection between the two is not made clear.
 Indeed, Hernandez even devotes a section on “how to override the AI to make it more equitable” (69)!
 It should be noted that Hernandez does a poor job of explaining the statistics behind the converted rank score and readers will probably have to rely on tables provided by Hernandez—which must be assumed to be accurate—in order to calculate this figure. Incidentally, a search for “converted rank score” + “Ivy League” returned results that were somehow associated with Hernandez, suggesting that this might not be a widespread term.
 Hernandez address the correlation on page 87 but wrongly suggests causality (66) when the truth is that the factors that go into determining a high AI also represent the same factors that influence admissibility. AI seems like a poor proxy for competitiveness (generally) and feeds into the desire to quantify one’s chances for admission.
 But, Hernandez insists, “the AI is not the all-important number that people try to make it out to be—it is simply one way to measure academic strength” (258).
 Hernandez later muddies the waters as she writes that the percentage of the senior class attending a four-year institution “is used along with other factors, such as parental occupation, level of education, money spent per student in the school district (usually form the high school’s profile), to determine what obstacles the student may have face growing up in a particular area” (140).
 Also of note is the unquestioning way in which Hernandez’s preference for the “slice-of-life” essay itself conforms to a clichéd practice that includes opening in medias res and with a line of dialogue. This should not suggest that this technique is not effective but it does point to the way in which Hernandez continually seems unable or unwilling to reflect on her own advice.
 Worse, perhaps, is the way in which Hernandez continually relies on individual cases to make a point despite the fact the reader likely does not have the ability to contextualize these cases against the entire pool as admission officers tend to do. At their worst, many of these examples can be seen as akin to evidence created by a researcher in order to support a pre-determined conclusion.
 For a much more considered approach, see a post on Priceonomics. Hernandez also notes that “Several lawsuits have been brought by Asian students against top colleges” (201) but fails to mention that the charges in the Jian Li case were later dropped.
Crazy U: One Dad’s Crash Course in Getting His Kid into College
Ferguson, A. (2011). Crazy U: One Dad’s Crash Course in Getting His Kid into College. New York: Simon & Schuster, Inc.
Andrew Ferguson, currently a senior editor at Weekly Standard, is a political journalist who has written for publications such as Time, The LA Times, The New Yorker, and The Washington Post. Ferguson was also a speechwriter for George H. W. Bush.
Written by a reporter from the perspective of a parent, Crazy U manages to combine some of the elements of both approaches into a readable book that follows a year in the college admission process. Although Andrew Ferguson’s book manages to avoid many of the pitfalls of the parent memoir, the work does not seem as thorough as other journalistic enterprises, although it benefits from a mind that is trained to ask contextual questions. Although nods to the larger landscape of Higher Education are mentioned in sections, Ferguson’s retains a focus on selective college admission. Strongest in areas where external information is readily available (e.g., the SAT), Ferguson’s book is also weakest in explaining the workings of the admission process (e.g., application review and discussing meaningful differences in evaluation between private and public institutions).
Introduction – Ferguson takes pains to note that the situation described in his book is, in some ways, atypical as the vast majority of students are able to be accepted to college and attend for a cost that is not exorbitant. American students, Ferguson notes, already have advantages with regard to education when compared to their peers around the world and that the popular imagination is concerned with “high-class problems” (3). This contextualization of the process for an individual student is helpful to maintain perspective. Ferguson evidences a humor twined with an understanding of a broader picture (e.g., with respect to history or to global higher education) that seems both palatable and educational. Additionally, Ferguson describes his own college experience not only in terms of academic experience but also social and life experiences, which suggests that his approach to the subject of college admission and college attendance might differ from the typical “fear-based” tactics designed to capitalize on anxiety
Perhaps the most significant contribution here is Ferguson’s provocation that, despite the attention and money lavished on it, we don’t really know what we expect out of Higher Education. Ferguson notes that Americans tend to focus on things (9), which seems astute although “tangible outcomes” (i.e., job, graduate school, etc.) might seem like a better term.
Chapter 1 – In discussing Katherine Cohen, Ferguson touches upon an important point with regard to the industry that has developed around college-going: to what extent do entities incite anxiety in order to profit from offering a solution?“That’s what Kat[erine] was selling: the kind of expertise that could only come from a professional who had helped make the process mysterious in the first place” (16). Discussion of this is of course related to a larger set of cultural practices (e.g., television news and advertising in general) that manufacture anxiety in order to peddle “solutions” but we must also consider how college-going can represent a high-stakes one-time transaction and, as such, present a temptation to maximize profit at the expense of relationships.
Although he does not go into depth, Ferguson does take readers through a miniature case study (18-22), which, via Kat, gives readers some insight into the criteria used to evaluate an application in a holistic review process. In response to this, Ferguson notes, “It guaranteed that teenagers would pursue life with a single ulterior motive, while pretending thy weren’t” (23) and his statement is important to keep in mind as we consider the ways in which “authenticity” is perceived, manifested, and valued in the college admission process. The intertwining of a malleable teenage identity, expectations set by college admission, and branding—“So the first great task consuming our children as they step into the wider world is an act of marketing, with themselves as a product” (23)—is an important issue to wrestle with as we think return to the question of what we want Higher Education to do.
Continuing to show that he has some sort of perspective on the process, Ferguson also observes that college admission can become less about students and more about parents’ egos, writing “children quite often served as proxies for status and parental self-worth” (26-27).
Chapter 2 – Ferguson includes a brief history of the development of American Higher Education (33-35), which is important as it allows readers to understand how the democratic promise of education in America became ingrained in our collective psyche: citing milestones such as 1862’s Morrill Act, which established land-grant colleges, and 1944’s G.I. Bill, which caused a resurgence in college attendance after World War II, Ferguson underscores how social mobility became linked to higher education in the popular imagination. Ferguson goes on to suggest that one consequence of the democratization of higher education was an effort to reestablish social stratification via a hierarchy based on brand name, which in turn created a sense of anxiety about which college a student would attend as opposed to if a student would attend.
Harkening back to the American focus on tangible results, Ferguson notes that the development of the U.S. News & World Report rankings in 1983 reflected a cultural shift in an emphasis on credentials over learning (38). Linking the development of the rankings to an earlier “Most Influential Americans,” Ferguson highlights the role of perception and reputation in a metric that would otherwise purport to be objective (41). The existence of the rankings facilitated—but did not create!—the transformation of education into a commodity serving as a de facto Consumer Reports for higher education. Ferguson suggests, however, that U.S. News & World Report isn’t solely to blame for focusing the public’s attention on particular metrics as institutions could do more to share information about student outcomes as collected through things like the National Survey of Student Engagement. More important, however, is the parallel between the ranking system’s effect on colleges/universities and the college application’s effect on students with regard to the way in which the affected parties pattern their behavior after what is perceived to be of value (49-53). Finally, although one can conceptualize the rankings as an agent of commercialization, one cannot ignore that the rankings also hold value as they represent one of the ways that outsiders can begin to make sense of the college admission process.
Ultimately, the larger issue that the mention of U.S. News & World Report raises is the role of commerce and commercialism in education, which is traditionally seen as a space that is removed from outside influence. American institutions of higher education are of course influenced by corporations and donors in ways that range from athletic teams, named buildings, and endowed chairs but the perception is that higher education continues to exist in some kind of bubble.
Chapter 3 – Throughout this chapter, Ferguson continually touches upon the theme of information management. In discussing the titles of various books related to college admission, Ferguson introduces the important notion of the rhetoric used to promote or sell college admission; parsing out self-help elements and inevitably invoking insider/outsider dichotomies, Ferguson also notes that the guides are directives that aim to remove uncertainty or contradiction (59-60). College guides in particular seem subject to use of the term “insider” (61) and Ferguson also notes that the popular college books like Fiske Guide rely on faulty methodology based on potentially small sample sizes and prone to investigator influence (60, 63). Of particular importance here is the way that guides package and present information to an audience who might not be equipped to make sense out of the data themselves. Noting that “discrepancies usually arose only on matters of objective importance” (62), Ferguson suggests that the books’ almost universally similar tone resulted from their desire to function as reassurance or validation (63). What these books recognize, and cater to, is the perspective that an individual parent/student has on this process as little effort is made to encourage critical reflection on how an individual institution can be compared against others and if any one particular way of doing so is the “best” way. Reassurance, then, seems like the antithesis to individuals being challenged in a way that may ultimately be beneficial for them, if stressful.
In a similar vein, a discussion of College Confidentialshowcases the way in which a desire for “on-demand” information undercut by a lack of critical thinking skills can produce less-than-helpful results for users. Perhaps unkindly, if not untruthfully, Ferguson describes College Confidential as follows:
What it is, is a Web site where people from all walks of life, from every income level and background, create a communal space without fear of reprisal and in a spirit of perfect openness, so they can spread misinformation, gossip, and lunatic conjecture to people who are as desperate as themselves. (66)
Ferguson cuts to the heart of the matter, suggesting that many of the threads on College Confidential are really inquiring about how a student can get into college and the tragedy is that the vast majority of the responses are informed by nothing more than anecdotal experience (66).
Chapter 4– Although not explicitly stated, Ferguson connects the simplistic/direct thinking of College Confidential with a larger practice in the space of college admission: the kind of thinking that students must demonstrate in order to succeed on the SAT is not about embracing subtlety or complexity—counter to how things often are in the “real” world—but rather one of conviction and single answers. But perhaps Ferguson’s real contribution is his identification of the SAT as “a flash point where questions of class and culture, wealth and politics, race and gender, the purpose of higher education and even our varying definitions of merit rub against one another” (77). As example, Ferguson includes statements by Bob Schaeffer, public education director of FairTest, that point to the SAT’s early history and the ways in which the test was used in order to maintain structural inequality (79-80). Ferguson helpfully goes beyond this and broadens the scope via mention of Christopher Jencks and David Riesman’s The Academic Revolution (1968) in order to suggest that the test may also reflect structural inequality in American life (81-82). One must then question whether the test is revealing inequality, creating inequality, or both. In recounting a brief history of the SAT(82-88), Ferguson notes that the “holistic” method employed by many selective schools today has roots in discriminatory practices that arose in response to unintended consequences of standardized achievement testing in the 1930s (83). Later, this position would be challenged by James B. Conant as he assumed the presidency of Harvard and championed the ideal of meritocracy. In effect Conant shifted the focus from achievement—which reflected existing inequality based on opportunity—to aptitude in the form of the SAT; here Conant wanted to focus on the ability to learn rather than mastery of material itself.
Ferguson also raises the question of how accurately the SAT measures anything meaningful, while also hinting that a more careful consideration of the interplay between testing and curriculum must occur (92). Reports from the College Board have indicated that SAT scores are correlated with freshman year grades but also that high school GPA alone is a better predictor than pure SAT scores. Ferguson also suggests that the SAT, like all contemporary measures of merit, reflect income inequalities (94, 99-100). In response to criticism, the focus of testing has again shifted in an attempt to capture “noncognitive skills” (95) and non-traditional intelligences.
Finally, the mention of standardized testing’s role in the college admission process underscores that making sense out of large amounts of data is not a problem unique to applicants and their families—the origins of the standardized test were in a system designed to sort and classify a large number of applicants and the question then becomes how those criteria reflect the values of entities that make the test and use the test. In a parting anecdote Ferguson also demonstrates the power of the test for, despite his criticisms, Ferguson refuses to disclose his score on the Math subsection!
Chapter 5 – A major theme of this chapter is the rhetoric that surrounds college admission, from the way in which parental anxiety manifests in the college admission process to college slogans—currently more concerned, it seems, with a student’s journey and the abstract notion of success than any particular ideals—and viewbooks that tap into a structure of affect as opposed to facts. The invocation of feeling harkens back to Chapter 1’s themes of presentation/reputation and marketing.
Although the public might be resistant to conceptualize Education as a consumer good (at least initially), we can use the discussion of branding to consider how institutions must endeavor to distinguish themselves when their “products” are ostensibly of similar quality. On some level, each school has an identity comprised of things like color, slogans, and mascots but the messaging for selective colleges seems quite similar (117). Furthermore, on the opposite end of the spectrum, one might argue that despite institutions’ expressed desire for diversity the challenges of the application process at selective schools tends to ensure that students share a core set of traits (124).
Chapter 6 – Largely concerned with the difficulties of conveying oneself to admission committees via an intermediary (i.e., the college application), this chapter tries to get at the question of what schools are really looking for and how they go about collecting this information on the application itself. Ferguson notes two things of interest here: the first is question whether the nature of the application favors extroverts and the second, more important observation, is that the identification and presentation of an “authentic” (as deemed by readers!) self is challenging for young writers. Ferguson argues that this entreatment to “know thyself” gained popularity as Baby Boomers began to occupy positions of influence. Later, Ferguson also suggests that the type of introspection required by college admission essays stands in direct contrast to the way in which white, middle-class culture in America structures the lives of teenagers (139).
Although Ferguson does not consider what admission offices want out of the personal essay, I suggest that the form’s popularity has something to do with the dominant ideology of “fit” and that while readers may not be actively reading an essay in order to determine fit, they are interested in feeling like they got to know the student a little bit better. Rightly or wrongly, this particular stance by readers might result from the way in which admission officers are often tasked with advocating for students in the admission process and memorable applicants can provide the foundation for a case to admit. Ferguson’s inclusion of the Georgetown University prompt (“write about a current world crisis and propose a solution”) begs the question of whether essay prompts can be focused on demonstrating critical thinking and subsequently gaining a sense of passion.
Chapter 7 – Ferguson mentions that college tuition began to rise faster than inflation beginning in the 1970s but does not provide a reason for this other than an observation that health care and education are the two perennial growth sectors in America. Although Ferguson makes a comparison between car salesmen and the tuition discounting practices of institutions, the analogy seems slightly off as it seems more likely that colleges and universities are looking at budgets across the class as opposed to a series of individual transactions. Nevertheless, the more pertinent issue that Ferguson raises is that colleges are not necessarily obligated to, or interested in, reducing student debt. Via a conversation with Richard Vedder, a professor of Economics, Ferguson also suggests that much of the additional money has come to be spent on institutional bloat (177). Finally, in discussing the value of a college degree, Ferguson suggests that a diploma has become used as an unofficial signifier in the hiring process with the abolishment of employment tests (179).
Chapter 8 – Although the justification Ferguson provides for the high turnover rate in college admission is a bit misleading, his mention of the age gap (i.e., “missing middle”) in the profession deserves further examination (182). If Ferguson is in fact correct about the age demographics of the profession—no data is provided—we might speculate that such a structure would have implications for the enactment of admission policy: what does it mean, for example, to have a process that is overseen by committed individuals but who delegate the day-to-day to recent graduates who might not have a real interest in admission?
Also frustrating is Ferguson’s assertion that a form of reverse affirmative action is taking place (184-185) without providing data to support this claim. Although anyone following Higher Education can likely affirm the concerns over the shortage of males (generally, although there are exceptions in fields like Engineering) the charge that the white men receive an advantage remains unsubstantiated. Ferguson also relies on anecdotal data from an unnamed “ex-counselor” to describe enrollment targets (185) and this same ex-counselor mentions the importance of a hook, which should be related back to the purpose of the admission essay in Chapter 6. It seems, for example, that one might produce a productive discussion by reading the concept of “fit” against the perception of having a “hook” and the crafting of a class.
Toward the end of the chapter, Ferguson seems to engage in a bit of the speculation that he decried in Chapter 3’s discussion of College Confidential as he retells the fate of a friend’s daughter (194). Also problematic is the way in which Ferguson equates a “safety school” with “undesirable” in a way that reinforces the prestige hierarchy (195). Ultimately, although Ferguson raises some interesting questions, it seems evident that his knowledge of the actual college admission process is the weakest element of the book.
Finally, Ferguson also includes a brief section on the ambiguity of “likely letters” and the additional stress that they can cause. For those in the industry, the language of the letter makes it exceedingly clear what it is (and what it implies) but Ferguson’s anecdote should be taken seriously as a warning about how official materials can be interpreted by their intended audience.
Chapter 9 – Recalling the discussion of the value of a college degree in Chapter 7, Ferguson asks readers to wrestle with the tension created by increasingly customizable majors—driven by student/customer demand!—and the ability to track what that major actually represents (210).
 This is actually a very pertinent question that has been discussed in publications like Times Higher Education, The Chronicle of Higher Education, and in multiple articles in The New York Times, including a series titled “What Is College For?”
 Ferguson later expands upon this duality, noting in Chapter 2 how university/college administrators will often engage in practices that they claim to be harmful (e.g., rankings, reliance on standardized testing, pricing out the competition, etc.) as a result of being locked in a sort of arms race for students and the tuition that they represent (38).
 The potential far-reaching effects of this are suggested later in Chapter 2 as Ferguson writes “And childhood now was a matter of setting life goals and arranging your activities in pursuit of them” (30).
 I think we must complicate this picture a bit by thinking about how the established American universities also served as the basis for the development of social networks that would intersect with social mobility and class. The aspiration, then, to attend a top tier school might have existed prior but the motivation for such an endeavor may have changed as a result of the democratization that Ferguson describes.
 The rankings have been criticized as a sort of “popularity contest” as 22.5% of the ranking comes from a school’s reputation among its peers. See also the Institute for Higher Education Policy’s “College and University Ranking Systems” for additional information. For its part, U.S. News & World Report argues that reputation has value (46).
 See also page 44.
 The exception to this, as Ferguson notes in Chapter 7, is in matters of financial aid.
 Thinking about this in conjunction with the controversy surrounding U.S. News & World Report, one might ask a deeper question about the “correct” way to go about quantifying the college experience. Given the current discussions in Higher Education, it seems as though the American public has yet to come to a consensus.
 The question then becomes how one goes about working to infuse “good information” into the public’s consciousness and, more importantly, how to encourage a culture in which college admission becomes talked about in a rational manner.
 For example, in message boards like College Confidential readers must invest an extra amount of work to try to think critically about who these posters are in a process that can include researching a poster’s history, looking at the frequency distribution of posts in order to detect possible paid posters, and the sometimes next-to-impossible step of determining a poster’s credibility on a particular topic. For similar discussion with respect to Amazon reviews, see an episode of Slate’s Culture Gabfest.
 For example, we can consider how the Educational Testing Service (under contract from the College Board) validates its test questions: it assumes that high-scoring students should get a particular item correct, which means that the values and perspectives of these particular students become ingrained in the test in a tautological process. See also recent evidence that racial bias in SAT questions persists. See also page 89 for more information on developing questions.
 Later Ferguson also mentions “narcissism” and “exhibitionism” (142).
 See also, “Some kinds of passion wouldn’t appeal to the admissions committees” (141).
 Although this claim is unsubstantiated in the text, one might be able to make a case that an increased focus on the inner life has certainly manifested in culture with the introspection of the hippies to New Age thinking in the 80s to a focus on feelings in the present.
 Although it is entirely possible that the percentages quoted by the anonymous source on page 185 are correct, there is no way to know whether this numbers are generalizable across institutions.
The Gatekeepers: Inside the Admissions Process of a Premier College
Steinberg, J. (2002). The Gatekeepers: Inside the Admissions Process of a Premier College. New York: Viking Penguin.
Adapted from Say Yes to Education
Jacques Steinberg (1966 – ?) spent nearly 25 years at The New York Times as an education reporter, editor and blogger specializing in college admissions before joining Say Yes to Education, a non-profit organization, in early 2013. At Say Yes to Education, Steinberg focuses on managing and growing the national compact of colleges and universities that provide financial aid to students and creating programming to help those students prepare for, apply to, pay for, and graduate from college. Steinberg also created The Choice, The Times’ college admissions and financial aid blog, in 2009, as well as the first-ever New York Times College Life Fair, which was held in Chicago in 2012.
Written by education reporter Jacques Steinberg, The Gatekeepers details the cycle of the college admissions process at Wesleyan, a selective liberal arts college in Connecticut. The Gatekeepers represents one of the few books in recent years that attempts to elucidate the process of selective admission to American colleges and universities. Aimed at a general audience, The Gatekeepers relies largely on profiles of individuals—primarily admission officers and students—in order to guide readers through the process.
Introduction – This section largely addresses the murkiness of the college admission process in (highly) selective schools. The qualifier of “selective” is important here as the selection process tends to differ based on admission rate but it should be noted that the process addressed here is what is cemented in the popular imagination. The fungibility of “merit” is also introduced in this section (xvii). Also of note are the ways in which the obfuscation of the admission process and resulting stress influences behavior (ix/xv), a nod toward the impact of affirmative action with 1978’s Regents of the University of California v. Bakke (xi), and a history of the college admission process in America from the 1950s through the 1990s (xi-xiv).
Brief outline of the history of college admission in America as presented in The Gatekeepers
Legacy/connections (i.e. “inherited privilege”) largely influential
Reaction to Civil Rights movements and 2nd wave feminism increased cultural attitudes toward diversity.
Need-blind admission became popular in order to admit students who could not necessarily pay for college.
Increased use of standardized testing as a more democratizing tool as reliance on privilege declined. Increase in test reliance is related to post-WWII changes to education and number of students applying to college.
College counseling became an industry.
“Arms race” begins among students competing for spots in selective college and among colleges competing for the best students.
Larger number of applicants led to increase in admission professionals as opposed to committees solely staffed by faculty.
Chapter 1 – Although a significant portion is devoted to the background of Ralph Figueroa, Steinberg’s guide throughout this process, this section offers a reflection on the difference between an official message, perception, and reality. One way in which this intersection manifests is the way that college rankings by publications like U.S. News & World Report funnel students and families toward applying to a specific range of schools and how the metrics for the ranking system affect admission practices. Representing another space in which perception, message, and reality abut is the concept of merit, particularly in institutions that value the nebulous idea of “diversity” (7); Ralph also notes that there are “things that society doesn’t necessarily consider signs of intelligence but that are, in fact, pretty strong indicators of a kid’s ability to be a successful college student” (21).
Chapter 2 – Delving more into how choices are made—by students/families and by institutions—this chapter explores the notion of appeal. For students who are the beginning of the process the value placed on criteria can seem somewhat arbitrary but not unfounded (34); for parents, prestige often plays a large role, particularly among recent immigrants and status-driven families (29/34). “At Harvard-Westlake, parents project their college fantasies onto their kids” (44). The chapter also contains an anecdote that may be potentially misleading, if well intentioned: in describing the advice that Ralph provides at an essay writing workshop, Steinberg quotes Ralph as saying “be true to who you are” (37), a message that is incomplete. Although this advice is positive in the abstract, one should be careful to note the degree to which an institution is receptive to creative, quirky, or non-traditional responses and furthermore realize that although an institution might be more flexible in what it deems acceptable (or beneficial), every institution allows for “freedom” within a range of possibilities. Inherent in this process is the institutions’ desires for students to stand out but still exist in a framework of competitiveness. The example of the essay writing also underscores the value of understanding what it like to be on the receiving end of applications and what is palatable to readers given time constraints.
The chapter also tells the story of Becca Jannol, who ate a pot brownie and decided to use the incident as a topic for her college admission essay. Although the retelling is designed to make the reader sympathetic toward Jannol, it also illustrates one of the advantages of going to a private college prep school: there are ways in which the institution/community will come together to support students in ways that lend an obvious advantage to said students. Moreover, the profiles of the students—understandable, given Steinberg’s journalistic background—also ignores the way in which most students can be made to seem appealing when considered as individual cases but this perspective is not representative of how selective admission views applications if it is doing its job correctly as it is attempting to build a class.
Chapter 3 – Moving from travel to the office, this chapter presents a view both of the process and of the people involved in it. Of note is the depiction of diversity of experience among the staff (in terms of ethnicity, years worked, backgrounds, etc.) and the implication that an individual admission counselor understands the process as filtered through his or own history. Although the book briefly mentions examples of other selection processes it does not plumb the depths of how other offices work to admit a class (to be fair, it seems unlikely that the book in fact could provide such detail). As such, the process at Wesleyan may become a substitute for all admission processes in the popular imagination although some variation is introduced on pages 94 and 224. One must remember to ask a counselor to describe how the process works at their individual school. And perception continues to be important for as Barbara-Jan Wilson, former Dean of Admission, notes, “guidance counselors and parents pay attention to stereotypes” (71). Similarly, Steinberg asserts that “anyone who’s ever seen a college in a two-hour drive-by visit knows that the smallest of details, however trivial, can take on outsized importance” (86). What is suggested here is that students (and perhaps parents) seek a form of validation through their acceptance/choice and are also susceptible to appeals the reflect back on what the student already thinks of himself or herself.
In an aside about Wesleyan and its relationship to schools (65), Steinberg notes that admission offices make decisions for reasons that have nothing to do with an individual student. Although this paragraph underscores that admission offices, guidance counselors, and individual students look at the process through vastly different perspectives (e.g., individual/cohort/world), it fails to mention that the process of shuffling occurs among students who are all otherwise “qualified” (i.e., could handle the academic rigor and graduate). As stated by senior admission officer Greg Pyke, “The first reason to admit always needs to be that you think the student can succeed here” (155).
One final note comes through the story of Jordan Goldman in the final pages (87-88) of the chapter: deciding between visiting Yale and Wesleyan, Jordan is swayed by the flexible curriculum of Wesleyan. Although the book does not touch on it here, there is a larger discussion about the ways in which colleges and universities must balance a student/consumer’s desire for choice/freedom—which is not necessarily the same as an emphasis on, or interest in, interdisciplinarity—with a “core” education that prepares those students for life after graduation. It should also be considered that while nods are made to a breadth of applicants in the pool, the profiles so far largely center around students who can be described as standouts (a term that should not imply that they are outstanding in the conventional use of the word), which makes the students easy to root for and identify with. One might question to what extent these students are representative of the “typical” applicant.
Chapter 4 – This chapter opens with an introduction to the more quantitative side of enrollment management as it touches upon the implications of Early Decision policies. Most notably is the way in which Early Decision policies affect yield, which provides a benefit for the admission office in terms of securing a freshman class and secondarily possibly provides a benefit to students in that they have secured admission to an institution. Conversely, however, a common criticism of Early Decision is that it binds a student to a school early in the process before he or she has fully explored his or her options and must commit to a school prior to seeing a financial aid package, which means that only a certain population of students can consider Early Decision in the first place.
Perhaps the most valuable piece here, however, is the brief glimpse that an outsider gets at how the admission committee functions, both in terms of logic and with respect to the various pressures (e.g., time, institutional need, etc.) placed upon it. Here, not on the range of qualities considered is important but the way in which such factors are interpreted and evaluated: the concept of “intellectual curiosity” (96), for example, calls the question of just how an applicant demonstrates such an attribute. Concurrent with this is the noted pushback about “fairness” (100) and the consideration of how insiders must explain the process to a public that aligns college admission with the concept of pure meritocracy. Steinberg writes that what admission committees are ultimately looking for is a student who will “add”(103) to the class in some way—academically, leadership, diverse viewpoint—and the difficult concept for outsiders is that while all applicants typically have plus factors, the needs of the institution as a whole make some qualities more advantageous at a particular moment in time than others.
Another key point is an understanding of how the college admission process affects the family (109); during the application process students are tasked with responsibility in ways that they may not have had before and the family must negotiate the changed relationship between parents and children.
Chapter 5 – Following Ralph’s evaluation process, one gains a sense of how criteria in an application are weighed against each other in a variety of contexts. Readers attempt to consolidate the disparate elements of an application into a unified picture of who the applicant is and then this is weighed against various groupings (e.g., school, others with similar background/opportunity, previous admits, etc.). Steinberg also makes a point of highlighting the potential impact of displaying one’s passion through the example of Tiffany Wang (135-136) and although one must be careful to consider how to convey such passion, the core idea is worth noting.
Chapter 6 – Counselor calls underscore the need to maintain truthful relationships between college counselors and admission staff.
Chapter 7 – The main theme in this chapter is an exploration of the ways in which an admission counselor’s perspective shapes the admission process. Steinberg showcases the way in which unexamined biases can affect the decision-making process (183), an example that illustrates the need to understand how admission officers espouse not only institutional values but also a set of collective cultural values. The other point made near the end of the chapter (197-198) concerns how admission staff (and guidance counselors) can make the mistake of focusing on individuals to the detriment of the group; echoed in the Chapter 5’s title of “Read Faster, Say No” and the prioritized consideration of the executive committee (184), the take home message here is that one must be continually conscious of the file that is in front of you while simultaneously picturing how one’s actions affect the entire process.
Chapters 8, 9 and 10 – These chapters focus on the way that students can go about making a decision to attend a school once they have been admitted.
Epilogue – Although it functions mainly to provide closure in a manner similar to documentaries, the epilogue hammers home that finding the right school for a student is not just about admission or matriculation but ultimately how the student felt about the experience after graduating.
Harvard Educational Review – http://hepg.org/her/booknote/68
Publishers Weekly Review – http://www.publishersweekly.com/978-0-670-03135-1
 Interestingly, the official name of the school is “Wesleyan University” as there is a “Wesleyan College” in Georgia but Wesleyan University labels itself as a liberal arts college.
 This case set precedent for allowing race to be considered as a plus factor in college admission, a concept that would be updated with Grutter v. Bollinger (2003) and Fisher v. University of Texas at Austin (2013) along with various cases at the state level (130, 150) like Hopwood v. Texas (1996) and California’s Proposition 209.The issue of affirmative action is also discussed in more detail on pages 268 and 269.
 Recent discussion regarding a “ranking” system has also arisen in response to President Obama’s College Scorecard, an effort that represents a move to enable better decision making in the college selection process. While many critics agree with the goals of the proposed plan, many argue that a ranking system is not the appropriate format for this information.
 See also page 152.
 It seems that a good counselor should be able to describe the pathway akin to “I’m a Bill” from Schoolhouse Rock
 See also pages 121 and 155.
 For more on the distinction between different types of admission policies, see “Seven Thing You Need to Know About Early Action.” A round of reevaluation occurred in 2006 when Harvard announced its decision to abolish Early Decision and the issue remains under discussion for various institutions. See also page 270.
 In a callback to Chapter 1, we see that part of the importance for this is that yield impacts a school’s rankings in U.S. News & World Report.
 One thing to ponder is the prominent display of self-effacing humor in Becca Jannol’s essay to Georgetown (111). To what extent does self-effacing humor fit within a larger context of what endears people to readers? Does an ability to gently mock oneself demonstrate self-awareness? Put bluntly, to what extent is self-effacing humor a tactic, whether used intentionally or unintentionally?